74% of restaurant customers specifically look for free WiFi when choosing a place to eat or drink. So why not turn this customer benefit into a business benefit?
In the world of pubs, cafes, and restaurants, offering free WiFi has gone from being a nice touch to an absolute necessity. These days, most people expect to be able to stay connected wherever they go. However, providing free WiFi isn’t just about giving people access to the internet, it’s a powerful tool that can actually help you grow your business. WiFi marketing lets you tap into customer data, boost engagement, and encourage repeat visits, all while making your customers feel more at home. So, if you’re not already using your guest WiFi to your advantage, here’s 4 reasons why your restaurant or cafe needs Beambox.
Capture customer data
With the contact data you capture to give your visitors access to your guest WiFi, you can start building a database for promotions, events or special offers.
Improve customer engagement
Share links for feedback or reviews soon after a customer has visited your premises while their visit is fresh in their mind – and don’t worry, feedback can be reviewed by your team before getting published anywhere!
Encourage repeat visits
Building loyal customers requires multiple visits to your business. Send your guests discounts and promotions for their next visit to encourage them to return. You can even tie your WiFi system into a loyalty program, where customers earn points every time they log in.
Increase customer speed
Not only does offering Free WiFi increase the length of stay itself, once connected, you can send personalised offers or highlight special promotions that can tempt them into spending that little more.
How does this work?
Well, the best part is that all of this can be automated with Beambox, making it a simple, stress-free way to engage with customers and boost your bottom line. Free WiFi isn’t just a convenience anymore – it’s a smart business tool that can take your restaurant, cafe, or pub to the next level. By providing a great customer experience and collecting valuable data at the same time, you are setting your business up for success. Contact us to find out how we can help your business with WiFi marketing.